Bali, Indonesia — PT Surya Semesta Internusa Tbk (SSIA) strengthens its position in the luxury travel segment with the grand opening of Paradisus by Meliá Bali. The event is taking place on 15-17 May 2026 in Nusa Dua, Bali. 

This opening not only marks the debut of the first Paradisus brand in Asia, but it is also becoming an integral part of SSIA’s strategy to seize the growing potential of the luxury travel segment, especially in Bali. 

With this launch, Paradisus Bali is expected to become one of the new icons of Indonesia’s hospitality industry, while further strengthening Bali’s appeal as one of the world’s leading tourism destinations. 

President Director of PT Surya Semesta Internusa Tbk (SSIA), Johannes Suriadjaja, said, “The transformation of Meliá Bali Hotel into Paradisus Bali represents SSIA’s strategic step in strengthening Indonesia’s tourism sector. This initiative is not only expected to attract travelers from around the world, but also serve as a platform for knowledge exchange in service excellence, further enriching Indonesia’s hospitality industry.” 

He further added that this move aligns with SSIA’s long-term vision to increase the contribution of recurring income to 20%–30% of the company’s total revenue, in order to create long-term value for its stakeholders. 

Meanwhile, General Manager of Paradisus Bali, Eduardo Castro Perera, stated, “This transformation is the result of Meliá Bali Hotel’s solid performance over the past four decades, with an average occupancy rate reaching 80% prior to the renovation. With a renewed spirit of service, Paradisus Bali is ready to deliver the finest and most unforgettable stay experience for guests in Bali.” 

Paradisus Bali introduces an all-inclusive resort concept, offering a stay experience that integrates various elements such as cultural activities, culinary experiences, wellness, relaxation, and the exploration of Bali’s local culture as an integral part of the guest experience. The Paradisus brand itself has successfully operated across various exotic destinations in Europe and Latin America. 

Located in the premium enclave of Nusa Dua, Paradisus Bali offers an exceptional range of world-class facilities, including the exclusive The Reserve area for adult-only guests, Family Concierge services tailored for families, a diverse selection of restaurants and bars, wellness and relaxation facilities, and a wide range of activities that celebrates the richness of Balinese culture. 

In addition to strengthening its assets, PT Surya Semesta Internusa Tbk (SSIA) also continued its strategic partnership with InJourney Tourism Development Corporation (ITDC) through the extension of the Land Utilization & Land Development Agreement (LUDA) for Lot N1 in The Nusa Dua area, Bali, in January 2025. The partnership between ITDC and SSIA, which has spanned more than four decades, goes beyond a business relationship, reflecting strong mutual trust and a shared commitment to advancing Indonesia’s tourism industry.