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Hilton to Debut LXR Hotels & Resorts in South East Asia

01 March 2022
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SINGAPORE – 22 February 2022 – Leading global hospitality company Hilton (NYSE: HLT) today announced the signing of an LXR Hotels & Resorts property in Bali, Indonesia with PT Surya Semestra Internusa Tbk. Set to open as the first LXR-branded resort in South East Asia in late 2022, the 72-all villa resort will join a collection of unique, independent luxury properties around the world, which includes the recently opened ROKU KYOTO, LXR Hotels & Resorts in Japan.

“We are thrilled to partner with PT Surya Semestra Internusa Tbk to introduce LXR’s unique approach to luxury hospitality in Bali, one of the world’s most beloved travel destinations,” said Guy Phillips, senior vice president, development, Asia and Australasia, Hilton. “This resort marks our fourth resort on the island and is a signal of our commitment to expanding our luxury portfolio with the right partners, in the right destinations, across the region. The signing also bears testament to the relevance of the brand ethos that speak to the evolved needs of luxury travelers.”

“We are delighted to debut the first LXR resort in partnership with Hilton in this world renowned leisure destination in South East Asia. The ability to retain the resort’s unique identity while benefitting from Hilton’s rich experience in delivering exceptional hospitality and strong brand values will allow us to redefine the luxury travel experience in one of Bali’s most sought-after destinations,” said Johannes Suriadjaja, Chairman, PT Surya Semestra Internusa Tbk.

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