Career

Join Our Team

BE PART OF OUR TEAM!

BATIQA Hotels is a three-star lifestyle hotel chain in Indonesia. The BATIQA brand is taken from the words "batik" and "Quality A". Batik is one of the icons of Indonesia's pride, while "Quality A" is a commitment to always provide the best service.

Currently, BATIQA Hotels are spread in major cities such as Pekanbaru, Palembang, Lampung, Jababeka, Karawang, Cirebon, and Surabaya.

BATIQA Hotels is owned by PT. BHM Hospitality, a subsidiary of PT. Surya Semesta Internusa, Tbk.

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Digital Marketing Manager

Job Description:

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Supervise Marketing Communication Staff

Requirements:

  • Minimum Bachelor's Degree in marketing or a related field
  • Proven working experience in digital marketing at least 1 year, preferably within the hotel industry
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Working knowledge of HTML, CSS, and JavaScript development and constraints
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement

Send your CV to hrd@batiqa.com with subject.

Example: Digital Marketing Manager

PT SURYACIPTA SWADAYA (Suryacipta)
PT Suryacipta Swadaya
PT SLP SURYA TICON INTERNUSA (SLP)
PT. TCP INTERNUSA (TCP)
PT NUSA RAYA CIPTA Tbk (NRCA)
Melia Bali
Melia Jakarta
PT BATIQA Hotel Manajemen (BHM)
 PT Horizon Internusa Persada (Travelio.com)
PT UNGASAN SEMESTA RESORT (USR)
PT Sitiagung Makmur